In 2026, Macau's e-commerce sector has experienced significant growth, with the average order value reaching USD 150. This reflects increased consumer confidence and a broader selection of digital payment options. Mobile commerce dominates the market, accounting for 78% of all transactions, driven by widespread smartphone adoption and improved mobile shopping experiences.
The total e-commerce revenue in Macau is projected to hit USD 1.2 billion, supported by a surge in online retail and tourism-related sales. With 1.1 million active users, the market demonstrates strong digital engagement, and consumers are placing more frequent orders, averaging 15 per year, indicating a mature and expanding digital economy.