Algeria's e-commerce sector in 2026 continues to expand with an average order value of USD 65, reflecting increased consumer confidence and spending power online. Mobile commerce dominates, accounting for 72% of transactions, driven by widespread smartphone use and improved mobile infrastructure. The total revenue surpasses half a billion USD, indicating robust growth potential in the digital economy.
Despite the gains, Algerian consumers tend to make smaller transactions averaging USD 45, suggesting price sensitivity and a preference for affordable online options. The rising number of e-commerce users, now over 8 million, demonstrates the country's growing digital literacy and internet penetration. Continued investments in logistics and digital payment systems are expected to further accelerate this trend in the coming years.