45
Average Order Value (USD)
Estimated average order value for Afghan e-commerce in 2026
150
Total E-commerce Revenue (USD millions)
Total projected e-commerce revenue in Afghanistan for 2026
4.2
Number of Online Shoppers (millions)
Number of Afghan online shoppers expected by 2026
65
Mobile Commerce Penetration (%)
Percentage of e-commerce transactions via mobile devices in Afghanistan
4.5
E-commerce Market Penetration (%)
Share of total retail sales conducted online in Afghanistan in 2026
Mobile commerce is becoming dominant in Afghanistan, accounting for 65% of all online transactions, thanks to widespread smartphone use. Despite rapid growth, e-commerce still holds a small share of overall retail sales at 4.5%, but this trend suggests a promising digital transformation in the retail landscape over the next few years.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.