45 USD
Average Order Value
The typical e-commerce order in Burkina Faso is valued at around 45 USD in 2026.
120 million USD
Total E-commerce Revenue
Burkina Faso's e-commerce sector generated approximately 120 million USD in 2026.
65%
Mobile Commerce Penetration
Nearly two-thirds of online transactions are made via mobile devices in 2026.
1.8 million
Number of Online Shoppers
Approximately 1.8 million Burkinabé are active online shoppers in 2026.
4.2 times/month
Average Transaction Frequency
Consumers make about 4.2 transactions monthly on average.
Burkina Faso's e-commerce landscape has experienced significant growth in 2026, driven by increased mobile access and improved digital infrastructure. The average order value of 45 USD reflects rising consumer confidence and expanding product categories. With total revenues reaching 120 million USD, the sector continues to attract local and international investments.
The dominance of mobile commerce, accounting for 65% of transactions, highlights the importance of mobile-friendly platforms. The growing number of online shoppers, now around 1.8 million, indicates a broader shift toward digital shopping. This trend suggests further market expansion and opportunities for small and medium enterprises in Burkina Faso.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.