Sudan's e-commerce sector is experiencing steady growth, with projected revenues reaching USD 1.2 billion in 2026. The increasing internet penetration and mobile adoption are driving more consumers toward online shopping platforms. Despite infrastructural challenges, digital payment solutions are expanding, making e-commerce more accessible across urban and rural areas.
The average transaction value remains modest, reflecting the country's income levels and purchasing power. Mobile commerce dominates, accounting for 65% of online sales, emphasizing the importance of mobile-friendly platforms. Continued investment in digital infrastructure and financial services could further accelerate Sudan's e-commerce expansion in the coming years.