By 2026, Sri Lanka's live commerce user base has expanded significantly, reflecting increased internet penetration and mobile device usage. The social commerce segment continues to grow rapidly, driven by local influencers and brands leveraging platforms like Facebook and TikTok. The average spending per user indicates a strong engagement level, with consumers favoring real-time shopping experiences for convenience and entertainment.
The growth rate of transactions highlights the shifting retail landscape in Sri Lanka, where social commerce now accounts for over a quarter of total e-commerce sales. As digital infrastructure improves, more businesses are adopting live and social selling strategies, fostering a vibrant online shopping culture. This trend is expected to further accelerate as young consumers drive digital adoption and payment systems become more seamless.