Live Commerce Statistics in Antigua and Barbuda (2026)

Antigua and Barbuda's digital landscape is rapidly evolving, with live commerce becoming a significant part of online shopping. The projected 45,000 active users in 2026 reflect increased smartphone penetration and growing internet access. Social commerce revenue is expected to reach USD 12 million, driven by local influencers and brands leveraging live streams to boost sales. Consumers are spending an average of USD 265 per transaction, indicating a mature engagement level in social buying habits.

The annual growth rate of 25% indicates a strong upward trend in live commerce adoption. Social platforms now account for over a third of all e-commerce sales, emphasizing the importance of social media in retail strategies. Businesses in Antigua and Barbuda are increasingly integrating live video features to attract customers, foster loyalty, and expand their market reach. Overall, social commerce is set to continue its influential role in the nation's digital economy.