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E-commerce Revenue Statistics in Montenegro (2026)

Updated March 2026 · Montenegro · Ecommerce

€460 million

Total E-commerce Revenue

Montenegro's online sales are expected to reach 460 million euros in 2026.

38%

Online Shopper Penetration

Approximately 38% of the population is projected to shop online this year.

€45

Average Transaction Value

Average online purchase value is estimated at 45 euros in 2026.

1,200

Number of E-commerce Websites

There are around 1,200 active e-commerce sites operating in Montenegro.

62%

Mobile Commerce Share

Mobile devices account for 62% of online transactions in 2026.

Frequently Asked Questions

What is the main driver of e-commerce growth in Montenegro?

Increasing internet access and smartphone adoption are the primary factors fueling e-commerce growth.

How does mobile commerce impact traditional retail?

Mobile commerce is expanding rapidly, leading to increased competition and innovation in the retail sector.

StateGlobe Research

The StateGlobe Research team analyzes digital marketing, SEO, and web technology trends across 200 countries. Our 2026 projections are based on industry reports, historical data patterns, and expert analysis.

This Statistic in Other Countries

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More Statistics for Montenegro

Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.