€3.2 million
CTV Ad Spending
Projected spend on connected TV advertising in 2026
85%
Digital Ad Reach
Percentage of Liechtenstein population reached via digital ads
2 hours 45 mins/day
Online Video Consumption
Average daily online video viewing per person
€7.8 million
Digital Ad Revenue
Total digital advertising revenue generated in 2026
€2.1 million
Mobile Ad Spending
Expenditure on mobile device digital ads in 2026
Digital ad revenue continues to rise, reaching €7.8 million this year, driven by increased investment in targeted advertising and programmatic buying. Mobile ad spending also accounts for a large share, reflecting the country's high smartphone penetration. As Liechtenstein embraces digital transformation, businesses are expected to allocate more budget towards innovative ad channels like CTV, ensuring continued growth in this sector.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.