By 2026, Haiti's CTV advertising revenue is projected to reach approximately 15 million USD, driven by increased internet penetration and smartphone adoption. The shift from traditional media to digital platforms reflects changing consumer habits and advertiser preferences, with digital ad spend expected to constitute a quarter of all advertising budgets.
The growth rate of 15% indicates a rapidly expanding digital marketing ecosystem, supported by roughly 1.2 million households accessing connected TV services. As more Haitians embrace digital channels, businesses will increasingly allocate resources to targeted CTV advertising, fostering a more dynamic and competitive advertising environment across the country.