Cambodia's digital advertising landscape is experiencing robust growth, with CTV ad spending reaching approximately USD 120 million in 2026. The increasing penetration of smart TVs and internet connectivity has fueled this expansion, making CTV a key channel for advertisers targeting urban and rural audiences alike. The digital ad market now accounts for about 65% of the total advertising sector, reflecting a significant shift from traditional media.
Advertisers are deploying more sophisticated CTV campaigns, with an average spend of USD 5,000 per campaign. The total number of campaigns has grown to 24, indicating heightened competition and digital engagement. Revenue from digital advertising has surged to USD 210 million, underscoring Cambodia's rapid digital transformation and the importance of CTV in the country's marketing strategies.