Bangladesh CTV Ad Spending Statistics in 2026

Bangladesh's CTV ad spending is expected to reach $150 million in 2026, reflecting rapid growth driven by increased internet penetration and consumer demand for streaming content. The digital advertising market continues to expand, capturing nearly 45% of total ad expenditures, as brands recognize the effectiveness of targeted campaigns on connected devices. Small and medium enterprises are increasingly adopting digital channels to reach their audiences cost-effectively.

The surge in mobile video consumption, averaging 18 hours per month per user, underscores the shift toward digital media. With over 3,200 digital advertisers in the country, the market is becoming highly competitive, prompting more innovative and localized advertising strategies. As digital infrastructure improves, Bangladesh is poised for sustained growth in digital advertising, especially in mobile and connected TV segments.