Nepal’s e-commerce sector continues to grow steadily, with a conversion rate of 2.8% in 2026. Mobile commerce dominates the scene, accounting for 75% of transactions, driven by widespread smartphone adoption. The total revenue from online sales is estimated at ₹45 billion, reflecting increased consumer trust and improved digital infrastructure. The average order value remains modest at ₹1,200, indicating a focus on affordable and frequent purchases.
The surge in internet penetration and digital payment options has expanded Nepal’s online shopper base to over 3.2 million consumers. E-commerce platforms are increasingly tailored to local preferences, fostering greater engagement. As logistics and payment security improve, more businesses are shifting to online retail, promising sustained growth. This evolving landscape highlights Nepal’s rising digital economy and the importance of optimizing user experience to boost conversion rates.