2.8%
Average E-commerce Conversion Rate
Represents the percentage of website visitors making a purchase in Guyana
1.2 million
Number of Online Shoppers
Estimated number of people shopping online in Guyana in 2026
G$45 billion (USD 210 million)
Total E-commerce Revenue
Projected total online sales revenue for Guyana in 2026
65%
Mobile E-commerce Penetration
Percentage of online transactions completed via mobile devices
G$3,750 (USD 17.50)
Average Order Value
Average amount spent per online purchase in Guyana
Guyana's e-commerce sector is experiencing rapid growth in 2026, driven by increased internet access and smartphone usage. The conversion rate of 2.8% indicates a steady improvement in online shopping effectiveness, reflecting growing consumer confidence and improved digital payment infrastructure. With over a million online shoppers, e-commerce is becoming a vital component of the local economy, especially in urban areas like Georgetown.
Mobile commerce dominates the landscape, accounting for 65% of transactions, emphasizing the importance of mobile-friendly platforms. The average order value of G$3,750 (USD 17.50) shows that consumers tend to make smaller, frequent purchases. As e-commerce continues to expand, local businesses are adopting new digital strategies to tap into this growing market, fostering economic diversification and digital inclusion.
Frequently Asked Questions
What factors are driving e-commerce growth in Guyana?
Improved internet infrastructure, increased smartphone use, and rising consumer confidence are key drivers of e-commerce expansion in Guyana.
What challenges does Guyana face in its e-commerce development?
Limited digital payment options, logistical issues, and digital literacy gaps pose challenges to further growth in Guyana's e-commerce sector.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.