E-commerce Statistics in Egypt (2026)

Egypt's e-commerce sector continues to grow, with a projected conversion rate of 2.8% in 2026, reflecting improved online shopping infrastructure and consumer trust. The number of online shoppers reaching 26 million highlights the increasing digital engagement across urban and rural areas. The market value of approximately E£150 billion underscores rapid expansion driven by improved logistics and digital payment adoption.

Mobile shopping dominates 65% of transactions, emphasizing the importance of mobile-friendly platforms. The average order value of E£1,200 indicates consumers are spending more per purchase, supported by a growing middle class and expanding internet access. Businesses investing in localized digital marketing are likely to benefit from this upward trend, fostering sustained e-commerce growth in Egypt.