3.8%
Average E-commerce Conversion Rate
Canada's online stores convert approximately 3.8% of visitors in 2026.
CAD 95 billion (USD 70 billion)
Total E-commerce Revenue
Projected e-commerce revenue in Canada for 2026.
68%
Average Cart Abandonment Rate
A significant portion of shoppers abandon carts before purchase.
65%
Mobile Commerce Share
Most transactions are now conducted via mobile devices.
27 million
Number of Active Online Shoppers
Nearly the entire population of Canada participates in online shopping.
Canada's e-commerce sector continues to grow steadily, with a projected conversion rate of 3.8% in 2026. The increasing adoption of mobile shopping and improved website experiences contribute to higher conversion efficiencies. Businesses are focusing on personalized marketing and seamless checkout processes to reduce cart abandonment and boost sales.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.