Cambodia's e-commerce sector in 2026 continues to grow rapidly, with an average conversion rate of 2.8%. The total online sales have surged to USD 1.2 billion, driven by increased internet penetration and mobile commerce, which accounts for 65% of transactions. The number of online shoppers has reached around 4.5 million, reflecting expanding digital engagement across urban and rural areas.
The adoption of digital payments has also advanced, with 58% of consumers now using digital wallets and bank transfers for purchases. This shift has facilitated smoother shopping experiences and higher transaction volumes. Overall, Cambodia's e-commerce ecosystem is becoming more mature, supported by government initiatives and infrastructural improvements that foster consumer trust and market expansion.