Instagram Shopping Social Commerce Statistics in Seychelles (2026)

By 2026, Seychelles has seen a significant increase in Instagram shopping adoption, with over 45,000 active users engaging in social commerce. Small businesses are increasingly utilizing Instagram to reach local and international customers, driving revenue growth and expanding digital presence. The average transaction value indicates a growing trust and sophistication in social commerce transactions among consumers.

The social commerce market in Seychelles is projected to grow at an annual rate of 18%, reflecting broader digital transformation trends. With 35% of small businesses adopting Instagram shopping, the country is making strides toward a more vibrant e-commerce ecosystem. This surge is supported by increased mobile internet penetration and government initiatives promoting digital entrepreneurship.