E-commerce Statistics in Sao Tome and Principe (2026)

In 2026, Sao Tome and Principe's e-commerce return rate stands at 8.5%, indicating a relatively efficient logistics and customer satisfaction level. The total e-commerce revenue is estimated at USD 12 million, reflecting growing online consumer activity fueled by increased internet access. Mobile shopping dominates, accounting for 65% of transactions, showcasing the country's mobile-first digital environment. The user base has expanded to around 150,000 active online shoppers, underpinning the sector's resilience and potential for future growth.

Despite the positive growth, logistical challenges and limited infrastructure influence the return process, with an average return cost of USD 3.50 per order. This efficiency helps maintain a balanced return rate, minimizing financial losses for retailers. As e-commerce continues to expand, local businesses are increasingly adopting digital payment methods and improving delivery services, which are likely to further reduce return costs and enhance customer experience in the coming years.