Liechtenstein's e-commerce sector in 2026 shows a cart abandonment rate of 55%, reflecting ongoing challenges in checkout processes and payment security. The average transaction value has increased to CHF 1,200, indicating consumers' willingness to spend more online. Digital payment methods dominate, with 78% of transactions completed digitally, emphasizing the country’s digital maturity and trust in electronic financial services.
Mobile commerce continues to grow rapidly, accounting for 68% of total online sales, driven by widespread smartphone adoption. The total e-commerce revenue has reached CHF 250 million, showcasing steady growth in online retail. These trends highlight Liechtenstein's strong digital infrastructure and a shift towards more convenient, mobile-first shopping experiences.