Mobile Traffic Share and Marketing Statistics in Uzbekistan (2026)

Uzbekistan's mobile internet usage continues to surge, with mobile traffic making up nearly 70% of all online activity in 2026. The growth of affordable smartphones and improved network infrastructure have fueled this trend, leading to increased engagement across various sectors including e-commerce, social media, and digital services. Marketers are increasingly focusing their budgets on mobile channels to reach the expanding user base effectively.

The mobile marketing landscape in Uzbekistan is now a significant part of the digital economy, with investments reaching over USD 200 million. As smartphone penetration hits 78%, businesses are leveraging targeted ads and app-based campaigns to capture consumer interest. The rise in mobile commerce revenue highlights the shift towards cashless transactions, creating new opportunities for local and international brands to expand their digital footprint.