By 2026, Spain has seen significant growth in cross-border e-commerce, with sales reaching approximately 45 billion USD. A majority of Spanish consumers, about 62%, regularly purchase goods from abroad, driven by competitive prices and product variety. Mobile commerce dominates, accounting for 78% of these transactions, highlighting the importance of mobile-friendly platforms and payment options in the market.
The average value per cross-border purchase stands at 125 EUR, indicating a trend toward more substantial online shopping baskets. Popular import sources include France, Germany, and the UK, reflecting strong regional trade ties. As logistics improve and digital payment methods evolve, Spain is poised for sustained growth in international online shopping, benefiting both consumers and local merchants.