1.2 billion USD
Social commerce revenue
Projected total social commerce revenue in Pakistan for 2026
30 million
Number of social commerce users
Estimated active social commerce users in Pakistan in 2026
$40 USD
Average transaction value
Average amount spent per social commerce transaction in 2026
75%
Mobile social commerce share
Percentage of social commerce transactions done via mobile devices in Pakistan
25% annually
Growth rate of social commerce
Year-over-year growth rate of social commerce revenue in Pakistan
Pakistan's social commerce sector is experiencing rapid growth, driven by increasing internet penetration and smartphone adoption. By 2026, the industry is expected to reach over 1.2 billion USD in revenue, with millions of users engaging regularly in social shopping activities. This trend reflects the country's shift towards digital retail, especially among younger demographics seeking convenient shopping options.
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Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.