In 2026, Oman’s affiliate marketing industry has grown significantly, with revenues reaching approximately USD 120 million. The rising digital penetration and increased brand investments have contributed to a surge in active affiliate marketers, now totaling around 35,000. The average commission per sale remains competitive at USD 25, reflecting the maturity of the affiliate ecosystem in Oman.
The adoption rate of affiliate marketing among digital advertisers has expanded to 45%, indicating a broader acceptance of performance-based marketing strategies. The annual growth rate of 12% suggests ongoing optimism about digital advertising ROI, supported by government initiatives promoting digital transformation and e-commerce growth across Oman.