₹12.50 (approx. $0.15)
Average Cost Per Click (CPC)
Average CPC for Facebook ads in India in 2026.
₹150 (approx. $1.80)
Average Cost Per Mille (CPM)
Average CPM for Facebook advertising in India.
₹350 billion (approx. $4.2 billion)
Digital Advertising Spend
Total digital ad expenditure in India for 2026.
1.8 million
Number of Facebook Advertisers
Total active Facebook advertisers in India.
4.3%
Average Engagement Rate
Average engagement rate for Facebook ads in India.
The evolving digital landscape in India indicates a more sophisticated advertising ecosystem, with improved ROI for Facebook campaigns. The high engagement rates suggest that consumers are highly responsive, encouraging brands to allocate larger budgets towards Facebook advertising. This trend underscores the critical role of social media marketing in India's overall digital economy.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.