Grenada's social commerce landscape in 2026 shows significant growth with 45,000 active users, reflecting increased digital engagement among its population. The average monthly expenditure of USD 120 indicates a healthy consumer interest in online shopping through social platforms like Facebook and Instagram. The total revenue of USD 5.4 million underscores the sector's contribution to the local economy, driven largely by mobile commerce which accounts for 65% of transactions.
The rising popularity of social commerce in Grenada highlights the country's digital transformation. Small businesses and entrepreneurs are increasingly leveraging social media to reach customers, leading to higher sales and digital literacy. As social media usage continues to grow, so does the potential for further expansion in social commerce, making it a key component of Grenada's retail ecosystem.