€8.2 billion
Total E-commerce Revenue
Greece's e-commerce revenue projected for 2026, reflecting growth in digital shopping.
68%
Mobile Commerce Share of E-commerce
Percentage of e-commerce transactions conducted via mobile devices in Greece in 2026.
5.4 million
Number of E-commerce Users
Estimated number of online shoppers in Greece by 2026.
€1,520
Average Online Spend per User
Average amount spent per online shopper in Greece in 2026.
83%
Digital Payment Penetration
Percentage of e-commerce payments made through digital methods in Greece.
Greece's e-commerce sector is experiencing robust growth, driven by increased smartphone penetration and improved digital infrastructure. By 2026, mobile commerce dominates, accounting for nearly 70% of all online transactions, reflecting consumer preferences for convenience and speed.
The expansion of digital payment options and secure platforms is further fueling online shopping adoption. Local businesses are increasingly optimizing their platforms for mobile devices, ensuring a seamless shopping experience and driving higher transaction volumes across Greece.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.