Cross-Border E-commerce Statistics in Djibouti (2026)

Djibouti's cross-border e-commerce sector has experienced rapid growth, reaching a transaction volume of $150 million USD in 2026. The rise in mobile device usage significantly contributes to this trend, with 65% of consumers preferring mobile shopping platforms. The increasing adoption of digital payments, now at 78%, indicates a shift towards secure and efficient online transactions. Retailers are expanding their digital presence to capitalize on regional and international markets.

The average order value remains steady at $60 USD, reflecting consumers' growing trust in online shopping and improved logistics infrastructure. The number of active e-commerce retailers has doubled over the past five years, signaling an expanding digital economy. Djibouti's strategic location enhances cross-border trade opportunities, positioning it as a key regional e-commerce hub in the Horn of Africa for 2026.