78%
Mobile Traffic Share
Costa Rica's mobile internet traffic is expected to constitute 78% of total web traffic in 2026.
85%
Smartphone Penetration
Smartphone penetration in Costa Rica projected at 85%, indicating widespread mobile device usage.
$180 million
Digital Advertising Spend (USD)
Digital advertising expenditure in Costa Rica is forecasted to reach $180 million in 2026.
$120 million
Mobile Ad Revenue (USD)
Mobile ad revenue is projected to account for 67% of total digital ad spend in Costa Rica.
$1.2 billion
E-commerce Revenue (USD)
E-commerce revenue in Costa Rica is expected to grow to $1.2 billion by 2026.
Costa Rica's digital landscape in 2026 shows a dominant mobile traffic share of 78%, driven by high smartphone adoption and improved mobile infrastructure. Businesses are increasingly focusing on mobile marketing strategies to reach the expanding mobile user base, making mobile advertising a critical component of digital campaigns.
The projected growth in e-commerce revenue and digital ad spend reflects Costa Rica's evolving digital economy. Companies are investing heavily in mobile-first advertising to capitalize on the high mobile traffic, which is essential for engaging consumers and increasing online sales across various sectors.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.