150,000
TikTok Shop Users
Number of active TikTok Shop users in Cape Verde in 2026
$12 million
Social Commerce Revenue
Total revenue generated through social commerce platforms in 2026
$80
Average Transaction Value
Average value per transaction on TikTok Shop in Cape Verde
65%
Digital Penetration Rate
Percentage of the population using social commerce platforms in 2026
$2.5 million
Influencer Marketing Spend
Annual expenditure on influencer marketing in social commerce
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.