Top 10 Social Media Platforms by Users in Mauritius (2026)

As Mauritius continues to embrace digital connectivity, social media platforms are playing a pivotal role in communication and entertainment. Here's a look at the top 10 social media platforms in Mauritius for 2026 based on user numbers and engagement.

1. Facebook Dominates Mauritius

In 2026, Facebook remains the most popular social media platform in Mauritius, with over 2.5 million users, accounting for 78% of the online population.

2. WhatsApp's Continued Growth

WhatsApp has seen a surge, reaching 2.3 million users in Mauritius, representing 72% of the population, driven by its messaging and business features.

3. Instagram Gains Traction

Instagram's user base grew to 1.8 million in 2026, capturing 56% of Mauritian social media users, especially among youth and influencers.

4. YouTube Remains Essential

With 1.7 million users, YouTube retains its position as a key platform for video content, representing 53% of Mauritian internet users.

5. TikTok's Rapid Rise

TikTok's popularity surged to 1.4 million users, making up 44% of the population, driven by viral trends and short-form videos.

6. LinkedIn for Professional Networking

LinkedIn's Mauritius user count reached 600,000, reflecting increased use for job searching and B2B engagement, up 20% from 2025.

7. Twitter's Niche Audience

Twitter garners around 400,000 users, mainly among journalists, politicians, and business leaders, representing 12% of social media users.

8. Snapchat's Youth Appeal

Snapchat maintains its appeal among younger demographics with 900,000 users, about 28% of the social media population.

9. Pinterest and Emerging Platforms

Pinterest and emerging platforms like BeReal have smaller but growing user bases, totaling approximately 300,000 users combined.

10. Social Media's Role in Commerce

Over 60% of Mauritian users engage with social media for shopping and brand interactions, highlighting the platforms' commercial significance in 2026.

Conclusion

Mauritius's social media landscape in 2026 is diverse and dynamic, with platforms like Facebook and WhatsApp leading the way. Engagement trends indicate a shift towards video content and mobile messaging, shaping digital communication on the island.

Frequently Asked Questions

Q: Which social media platform has the most users in Mauritius in 2026?

A: Facebook leads with over 2.5 million users, making it the most used platform in Mauritius in 2026.

Q: How popular is TikTok among Mauritian users?

A: TikTok has rapidly grown to 1.4 million users, driven by viral content and short videos, making it the third most popular platform.

Q: Are professional platforms like LinkedIn growing in Mauritius?

A: Yes, LinkedIn's user base increased to 600,000, reflecting its growing importance for professional networking and business activities.

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All statistics are 2026 estimates and projections based on industry trend analysis.