12.5%
PPC Impression Share
Afghanistan's paid advertising impression share in 2026
$45 million USD
Total Digital Ad Spend
Total spent on digital ads in Afghanistan in 2026
1,200
Number of Active Digital Advertisers
Number of active advertisers running PPC campaigns
$0.25 USD
Average CPC (Cost Per Click)
Average cost per click for ads in Afghanistan in 2026
85% mobile, 15% desktop
Mobile vs Desktop Impressions
Distribution of ad impressions by device type
Afghanistan's PPC impression share has grown modestly, reaching 12.5% in 2026, reflecting increased digital adoption and advertising efforts amidst expanding internet access.
Digital advertising spend has surged to $45 million USD, with a growing number of local businesses leveraging PPC campaigns to reach customers across mobile and desktop platforms.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.