In 2026, Vietnam's affiliate marketing landscape continues to grow, with an average cookie duration of 30 days, allowing affiliates more time to convert leads. The dominant industries are e-commerce, travel, and finance, reflecting strong digital integration in these sectors. The average monthly revenue of VND 2.5 billion indicates a thriving affiliate ecosystem supported by increasing internet penetration and mobile usage.
The increasing number of active affiliates, totaling around 45,000, demonstrates Vietnam's expanding digital economy. With an average conversion rate of 4.2%, businesses are seeing effective ROI from their affiliate campaigns. These trends suggest sustainable growth in Vietnam's affiliate marketing sector, driven by technological advancements and evolving consumer behaviors.