Affiliate Fraud Rate Statistics in Singapore (2026)

Singapore's affiliate marketing ecosystem in 2026 faces a fraud rate of approximately 2.8%, reflecting ongoing challenges but also improvements with advanced detection technologies. The sector's revenue is projected to reach SGD 1.2 billion, indicating healthy growth despite fraud concerns. Efforts to minimize losses include increased investments in sophisticated fraud prevention tools, totaling around SGD 45 million this year.

Detection of over 4,150 fraudulent campaigns highlights the country's proactive approach to maintaining the integrity of its digital marketing space. The average refund rate of 1.3% underscores the importance of vigilant monitoring and timely intervention. As Singapore continues to expand its digital economy, combating affiliate fraud remains a priority to sustain trust and growth in the sector.