€1.2 billion
Total Affiliate Marketing Revenue
Poland's affiliate marketing revenue projected for 2026
150,000
Number of Affiliate Marketers
Active affiliate marketers in Poland in 2026
8%
Average Commission Rate
Average commission rate earned by Polish affiliates in 2026
65%
Mobile Affiliate Traffic Share
Percentage of affiliate traffic coming from mobile devices in Poland
12%
Percentage of Digital Ad Spend on Affiliate Marketing
Share of digital advertising budget allocated to affiliate marketing in Poland in 2026
The average commission rate remains attractive at 8%, incentivizing more marketers to engage in affiliate programs. As Poland's digital infrastructure improves, affiliate marketing is set to capture a larger share of the digital ad spend, estimated at 12%. This growth trend underscores the increasing reliance of brands on performance-based marketing channels to reach consumers effectively.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.