Affiliate Marketing Statistics in Albania (2026)

Albania's affiliate marketing sector has seen steady expansion in 2026, with total revenues reaching around €45 million. The increase reflects growing digital adoption and e-commerce activities among Albanian consumers and businesses. The average affiliate earns approximately €3,200 annually, indicating a healthy and competitive affiliate landscape.

The number of active affiliates has grown to 12,500, supporting nearly 38% of digital commerce transactions. This growth rate of 18% highlights Albania's increasing reliance on performance-based marketing channels. Continued digital infrastructure investments are likely to further boost affiliate marketing revenue and participation in the coming years, solidifying its role in Albania's online economy.