Oman has experienced significant growth in Shopify store numbers, reaching approximately 12,500 active storefronts by 2026. This surge reflects increased digital entrepreneurship and a shift towards online retail, supported by rising internet penetration and mobile device usage. The average monthly visitors indicate growing consumer engagement, boosting Oman’s e-commerce ecosystem and creating new opportunities for local and international brands.
The adoption of CMS platforms among Omani businesses has reached 78%, showcasing a strong shift towards digital content management for marketing and sales. E-commerce transactions in USD have hit around 150 million, highlighting robust online shopping activity. Despite rapid growth, website load times remain efficient at around 3.4 seconds, ensuring good user experience and customer retention across the country.