Push Notification Rate and Mobile Marketing Statistics in Mozambique (2026)

In 2026, Mozambique's push notification delivery rate has increased to 72%, reflecting improvements in network infrastructure and mobile app engagement strategies. With a mobile marketing reach of 65%, businesses are increasingly leveraging push notifications to connect with users across urban and rural areas. The average click-through rate of 4.8% indicates a growing effectiveness of targeted messaging in this emerging digital market.

Monthly push notifications reaching 4.2 billion demonstrate the expanding digital advertising ecosystem in Mozambique. Users now spend about 3.2 seconds engaging with notifications, showing heightened responsiveness. As mobile adoption continues to grow, companies are investing more in personalized and timely notifications to boost customer engagement and drive sales in this rapidly evolving environment.