3.2%
Average Click-Through Rate (CTR)
Digital ads in Moldova see a 3.2% CTR, indicating moderate engagement levels.
€45 (approx. $50)
Ad Spend per Capita
Average individual ad expenditure in Moldova is projected at €45 in 2026.
65%
Mobile Ad Reach
65% of Moldova's online population is reached via mobile advertising platforms.
78%
Video Ad Completion Rate
Most viewers in Moldova complete video ads, with a 78% completion rate.
€0.15 (approx. $0.17)
Average Cost per Click (CPC)
The average CPC for digital ads in Moldova is €0.15 in 2026.
The increasing ad spend per capita at €45 reflects Moldova's expanding digital economy and advertisers' confidence in online channels. As mobile usage dominates, advertisers are optimizing for mobile platforms to maximize reach and engagement. Overall, Moldova's digital ad ecosystem is maturing, offering promising opportunities for brands to connect with a growing online audience through innovative creative strategies.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.