3.2 million
Total internet users
Mauritania's internet user base in 2026
1.5 million
Live streaming viewers
Number of Mauritanians engaging with live streams
8.4 million
Video marketing ad spend (USD millions)
Investment in video advertising in Mauritania
2.3 hours
Average daily time spent on streaming platforms (hours)
Average time Mauritanians spend on streaming platforms daily
65%
Percentage of businesses using video marketing
Businesses adopting video marketing strategies in Mauritania
The average Mauritanian spends over two hours daily on streaming platforms, indicating high user engagement. As more companies recognize the effectiveness of video marketing, adoption rates are expected to continue rising, further boosting the digital economy. The expanding internet infrastructure and mobile access are key drivers behind these positive developments, positioning Mauritania as a growing player in digital media and advertising.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.