1.8%
Average Click-Through Rate (CTR)
Digital ad campaigns in Lebanon typically see a 1.8% CTR in 2026.
$0.35
Average Cost Per Click (CPC)
Average CPC for digital ads stands at $0.35 USD in Lebanon for 2026.
4.2%
Mobile Ad Engagement Rate
Mobile ad engagement in Lebanon reaches 4.2% as mobile usage dominates.
65%
Video Ad Completion Rate
Video ads in Lebanon have a 65% completion rate across platforms.
Carousel Ads
Top Performing Creative Format
Carousel ads are the most effective creative format in Lebanon for engagement.
Lebanon's digital advertising landscape in 2026 shows steady growth with improved ad performance metrics. The CTR of 1.8% indicates increased user interaction, driven by targeted creative strategies. Mobile engagement continues to rise, reflecting Lebanon's high smartphone penetration and the shift toward mobile-first advertising campaigns.
Brands are increasingly investing in video and carousel formats, which have higher engagement and completion rates. Effective ad creatives are crucial in capturing attention in Lebanon's competitive digital space, emphasizing the importance of innovative and localized content to improve campaign ROI.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.