72%
Video Ad Completion Rate
Percentage of viewers who watch video ads fully
USD 150 million
Monthly Video Ad Spend
Total monthly investment in video advertising in Iran
1 minute 45 seconds
Average Video View Duration
Average time viewers spend on video ads
35%
Digital Ad Market Share
Proportion of digital advertising within total marketing spend
85%
Smartphone Penetration Rate
Percentage of population owning smartphones, enabling mobile video marketing
As the digital infrastructure improves, more Iranians are consuming video content, leading to higher completion rates and longer viewing durations. Marketers are focusing on mobile-friendly ads to maximize impact, with a notable share of the advertising budget allocated to digital platforms. This trend is expected to continue, boosting overall marketing efficiency and ROI in Iran.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.