Gambia's web hosting market is experiencing steady growth, with 12 providers competing to serve an increasing number of local businesses and entrepreneurs. Average website load times have improved to 3.2 seconds, driven by better infrastructure and content delivery networks. As digital adoption rises, about 38% of Gambian residents now have active websites, reflecting increased online engagement. Mobile usage dominates web traffic at 72%, emphasizing the importance of mobile-friendly website design.
The expansion of data centers and cloud infrastructure supports this digital growth, with a total capacity of 250 TB. This infrastructure enables local businesses to host more reliable and faster websites, fostering e-commerce and digital services. Continued investments in connectivity and digital literacy are expected to further boost website penetration and optimize web performance across the country.