Gambia has seen significant growth in internet adoption, with nearly half of the population online by 2026. The affordable data prices and increasing mobile penetration have contributed to expanding digital access, especially in urban areas. Despite this progress, rural regions still face connectivity challenges, highlighting the need for infrastructure investments to bridge the digital divide.
The improvement in average internet speeds and lower data costs have fostered digital inclusion and e-commerce growth in Gambia. As mobile broadband dominates usage, government initiatives and private investments are crucial to sustain this momentum, ensuring equitable internet access and enhanced digital literacy across the country.