Gambia's digital landscape in 2026 shows a clear dominance of WordPress, capturing 45% of the CMS market share, reflecting its affordability and ease of use. The high mobile usage percentage indicates a mobile-first approach among local website owners, emphasizing responsive design and mobile optimization. Website security has improved, with over 83% of sites having SSL certificates, boosting user trust and data protection.
Website performance metrics reveal that most Gambian sites load within 3-4 seconds, enhancing user experience and SEO rankings. The average website size remains modest at 1.2 MB, which is critical given the variable internet speeds across the country. These trends suggest a maturing digital infrastructure and increasing adoption of best practices in website development in Gambia.