Cape Verde's digital landscape in 2026 shows a significant increase in internet penetration, with over 1.2 million users, fueling growth in video marketing and live streaming. The rising engagement rate and daily consumption highlight the country's shift towards video content as a primary digital activity, driven by smartphone adoption and improved connectivity.
Businesses are investing heavily in video marketing, with a budget of USD 15 million, reflecting the importance of visual content in customer engagement. The surge in live streaming viewers and high engagement rates indicate a mature digital audience eager for interactive and authentic content, creating new opportunities for marketers and content creators alike.