In 2026, Cameroon’s email marketing revenue is projected to reach approximately 45 million USD, reflecting increased digital adoption and marketing investments. The penetration of email campaigns among businesses has grown to 38%, showcasing expanding outreach efforts across various sectors such as retail, finance, and telecommunications.
Mobile devices dominate email access in Cameroon, with 78% of users accessing emails via smartphones. This trend underscores the importance of mobile-optimized email strategies. The growing number of active email marketers indicates a maturing digital marketing landscape, driven by improved internet infrastructure and increased smartphone penetration across urban and rural areas.