2.8%
Average Click-Through Rate (CTR)
Digital ads in Cambodia achieve a 2.8% CTR, reflecting increased user engagement this year.
$0.35 USD
Average Cost Per Click (CPC)
The average CPC for digital ads stands at $0.35 USD, indicating competitive advertising costs.
USD 520 million
Ad Spend in Digital Media
Cambodia's digital advertising spend is projected to reach USD 520 million in 2026.
4.5%
Mobile Ad Engagement Rate
Mobile ads see a 4.5% engagement rate, driven by high mobile internet penetration.
78%
Video Ad Completion Rate
Video ads are completed 78% of the time, indicating strong creative engagement.
Cambodia's digital advertising landscape has grown significantly by 2026, with increased ad spend and higher engagement rates. Mobile devices dominate user interactions, making mobile-first creative strategies essential for marketers. The average CTR of 2.8% suggests that consumers are more receptive to targeted, engaging ad content tailored to local preferences.
Creative effectiveness is further evidenced by a 78% video ad completion rate, demonstrating the effectiveness of visual storytelling. As digital penetration deepens, brands are investing more in video and mobile advertising to maximize reach and ROI in this emerging market.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.