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Social Media Community Growth Statistics in Bulgaria (2026)

Updated March 2026 · Bulgaria · Social Media Marketing
3.8 million
Total Social Media Users
Bulgaria's population with active social media accounts in 2026
2 hours 15 minutes
Average Daily Social Media Usage
Average daily time Bulgarians spend on social media platforms
57%
Social Media Penetration Rate
Percentage of Bulgarian population using social media in 2026
Facebook
Top Social Media Platform
Most popular platform among Bulgarians in 2026
€90 million (~$95 million)
Social Media Ad Spend
Projected annual advertising expenditure on social media in Bulgaria

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StateGlobe Research

The StateGlobe Research team analyzes digital marketing, SEO, and web technology trends across 200 countries. Our 2026 projections are based on industry reports, historical data patterns, and expert analysis.

This Statistic in Other Countries

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Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.