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Video Marketing Statistics in Brazil (2026)

Updated March 2026 · Brazil · Video Marketing
78%
Video Ad Completion Rate
Percentage of viewers who watch video ads to the end in Brazil.
1 minute 45 seconds
Average Video Length
Typical duration of video ads in the Brazilian digital marketing landscape.
BRL 19.5 billion (USD 3.8 billion)
Digital Ad Spend
Total investment in digital advertising in Brazil for 2026.
85%
Smartphone Penetration
Percentage of Brazilians using smartphones for digital content consumption.
22% annual increase
Video Viewership Growth
Rise in online video consumption in Brazil over the past year.

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StateGlobe Research

The StateGlobe Research team analyzes digital marketing, SEO, and web technology trends across 200 countries. Our 2026 projections are based on industry reports, historical data patterns, and expert analysis.

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Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.